Ster-Kinekor – free flighting for winners

To encourage entries to the 2013 Loeries, Ster-Kinekor is giving complimentary flightings to the gold winning TV and cinema commercials from the 34th Annual Loerie Awards.

The winning ads

Beginning on 1 March, audiences will see the first two adverts in a series of Santam and Nando's commercials, which began with a Santam ad featuring Sir Ben Kingsley, quickly followed by a Nando's tongue-in-cheek reply. The series of commercials were created by King James (Santam) and Black River FC (Nando's), and the full campaign of four spots was awarded the first-ever joint Gold Loerie. The two concluding ads for this winning campaign will flight from 29 March through April.

Adverts integral to movie experience

"Primarily people go to the movies to escape from their daily lives, to be told a story and above all else, they go to be entertained. The best cinema advertising is sensitive to this and forms an integral part of the overall movie experience," says Yvonne Diogo, marketing manager at Cinemark.

"Santam executed a successful cinema commercial with the screening of "Sir Sneaky" in 2012. Moviegoers can now look forward to seeing this advert again in cinema, this time with the creative banter by Nando's.”

 *Entries for Loeries open on 15 March 2013.

*About Adcomm:

Adcomm is an advertising and marketing supplier focused digital and print magazine. Aimed at helping SME's, Corporate companies, Advertising agencies and Government related departments increase their Brand awareness and aid in their advertising and marketing campaigns.

We are here to help businesses find relevant advertising communication and marketing suppliers easily and effectively. Naturally while also showcasing these suppliers' ideas and products.

Although we are just getting started and are relying more on PR companies at the moment. We would like to bring you more news, opinions and insights from our actual suppliers relating to advertising and marketing communication. Once they have finally become more accommodating with their opinions and insights.

We cover a very broad spectrum of suppliers from Digital: Web design, Web Development, Animation, SEO, Content Marketing, Social Media, SMS Marketing etc. Outdoor (OOH): Branding, Vehicle Graphics, Signage, Billboards etc. Events Companies: Companies setting up, catering for and offering events, including venues etc. Audio Visual, Staging, Packaging, Voice over artists/services, Video production, Film Production, Printing, Exhibitions, Displays and more much more.

For more information please contact us on 011 075 3817 or alternatively This email address is being protected from spambots. You need JavaScript enabled to view it..

Sign up for our free newsletter