Aqua Online & ClickClickBoom – Digitising the Loeries Annual

The 2013 Loeries Annual, to be launched in mid-April, is in digital format replacing the previous hard-copy annuals.


The decision to go digital was made to focus on an upgrade of the online Archive to make information accessible to a wider audience and to have a modern reference system.

Award recipients of The 34th Annual Loerie Awards will be able to view their work online via the Archive.


The Archive contains all Loeries winners credits dating back to 1978, and includes visual and audio media of the actual work being integrated from 2005. Visual material prior to 2005 will be continually added.

Versatility a seller

 “A printed annual simply can't offer the versatility that an online version does,” comments Loeries CEO Andrew Human, “it's like the old (and very beautiful) encyclopaedia versus Wikipedia.”

The Winners Archive is part of a comprehensive website overhaul for the Loeries that is being carried out by Aqua Online and software developers ClickClickBoom.

*Aqua Online is an Internet and E-Commerce Agency, which conceptualises, builds and services digital applications. ClickClickBoom focuses in the fields of design, software development and communication.

*About Adcomm:

Adcomm is an advertising and marketing supplier focused digital and print magazine. Aimed at helping SME's, Corporate companies, Advertising agencies and Government related departments increase their Brand awareness and aid in their advertising and marketing campaigns.

We are here to help businesses find relevant advertising communication and marketing suppliers easily and effectively. Naturally while also showcasing these suppliers' ideas and products.

Although we are just getting started and are relying more on PR companies at the moment. We would like to bring you more news, opinions and insights from our actual suppliers relating to advertising and marketing communication. Once they have finally become more accommodating with their opinions and insights.

We cover a very broad spectrum of suppliers from Digital: Web design, Web Development, Animation, SEO, Content Marketing, Social Media, SMS Marketing etc. Outdoor (OOH): Branding, Vehicle Graphics, Signage, Billboards etc. Events Companies: Companies setting up, catering for and offering events, including venues etc. Audio Visual, Staging, Packaging, Voice over artists/services, Video production, Film Production, Printing, Exhibitions, Displays and more much more.

For more information please contact us on 011 075 3817 or alternatively This email address is being protected from spambots. You need JavaScript enabled to view it..