Lance Coertzen has been appointed to the Primedia Africa Executive team, as the Development Executive for In-Store Africa – effective 15 May.
His career spans 16 years in sales and marketing within the FMCG sector, and the past three years in the media industry.
Through the various brands that Lance has worked on, he has had exposure to the Primedia business offerings as a direct client. Lance joined Primedia Face 2 Face in June 2009, in the capacity of Sales and Marketing Executive. He was promoted to CEO of Primedia Face 2 Face in February 2011.
Lance has been a member of the Primedia In store Manco for the past year where he has gained a thorough understanding of the In-store business. Previous work experience includes: The Smollan Group, Nestle, Colgate-Palmolive & SC Johnson.