The Nedbank IMC Conference 2020 goes virtual
Marketing works. More than ever. Work it.
It has been decided that the formerly sold-out Nedbank IMC 2020 will go virtual on 24 July. The...
Gareth Cliff on e
In a week in which eMedia Investments welcomes award-winning investigative journalist, Devi Sankaree-Govender, it also announces that well-known radio and television personality, Gareth Cliff...
Transit Ads Unveils Ground-Breaking Insights Community with TransitGo
Unfazed by the national lockdown, Transit Ads™ has put its time behind closed doors to good use and developed a progressive and ground-breaking new...
Kagiso Media pledges R1-million towards COVID-19 hunger relief
Kagiso Media, via its radio stations East Coast Radio (ECR) and Jacaranda FM are giving back to communities in need during the COVID-19 crisis....
Spectrum South Africa’s own innovative local video streaming platform
Spectrum, Caxton’s exciting new locally produced video-on-demand platform, has been successfully launched across 73 Caxton-owned local news websites. Spectrum aims to provide relevant content...
Beyond the funnel: prompting customers to switch with emotional and rational messages tailored to...
Most marketers are familiar with the concept of the marketing funnel: customers enter at the top when they become aware of a brand or...
Build an Effective Ecommerce Marketing Strategy
Just like brick and mortar, ecommerce requires a multifaceted, well-thought-out marketing strategy in order to succeed. Fifteen years ago, you wouldn’t expect to simply...
Doctors Without Borders (MSF) launches #ActionsSpeak – a 360 National Campaign to inspire donations
FRESH AD CAMPAIGN FOR DOCTORS WITHOUT BORDERS LET’S ACTIONS SPEAK THROUGH CLEVER WORD PLAY
For nearly 20 years the medical humanitarian organisation, Doctors Without Borders...
100% pass rate for 45 years – the best way to market a school
What better way to market your school than a 100% pass rate for 45 years & 5 students in top 5% nationally.
Marketers are always...
3 tech trends to watch in 2020
As we enter a new decade, all aspects of technology will continue to accelerate. Developments in space travel, quantum computing and an increase in...
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