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Jacaranda FM scoops 13 nominations at 2019 Liberty Radio Awards

Jacaranda FM has scooped 13 nominations in the Liberty Radio Awards 2019, which celebrates the best of the best that South African radio has...

#BUDGET2019: The ALOE in the room

Mathe Okaba, CEO of the ACA looks at the 2019 Budget and what the communication and advertising sector can learn from it. In his first...

Spectrum South Africa’s own innovative local video streaming platform

Spectrum, Caxton’s exciting new locally produced video-on-demand platform, has been successfully launched across 73 Caxton-owned local news websites. Spectrum aims to provide relevant content...

Mountain biking from CPT to PTA – raising R1m for Good Morning Angels

Three mountain bike enthusiasts will be taking to the road – and dirt – on 3 April 2019, tackling a grueling route of about...
The MediaShop to host OOH workshop for SMMEs

A blog about a blog

Yvette Gengan, Digital Media Manager at The MediaShop. If you are anything like me then blogging is no Friday night 'Netflix and chill' for you...

When Death Calls

Sooner or later, death will call on every one of us and yet it is hardly the go-to conversation with friends and family, making...
James De Waal, Head of Marketing Business Imaging Group, Canon South Africa

How programmatic print can rescue digital marketing

Digital marketing has been high on brand owners’ agendas for much of the last decade, but for many marketing departments and their agencies it...

Beyond the funnel: prompting customers to switch with emotional and rational messages tailored to...

Most marketers are familiar with the concept of the marketing funnel: customers enter at the top when they become aware of a brand or...
Andrew Nunneley, Director of Brand Strategy at New Media

The shape of content marketing

By Andrew Nunneley, Director of Brand Strategy at New Media Content marketing is at last taking its place at the top table. Most South African...

Marketing Achievement Summit explores ways to future-proof growing industry

Given the rapidly changing international marketing landscape, it is important that South Africa keeps up to date with global trends and there is a...
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