ALL4WOMEN steps it up for advertisers
ALL4WOMEN STEPS IT UP WITH EXCITING NEW PACKAGES
All4Women, one of South Africa’s most popular online women’s magazines, is excited to launch their three new...
Digital marketing in a third world country
As a third world country, traditional media is our main method of communication with radio, television and OOH the highest consumed mediums across various...
IT’S BALLSY, IT’S BRAVE, IT’S BIGGER… AND IT’S BACK
The once-off COVID-edition, national Hollard Daredevil Run 2021 is officially open for entries
Get ready for the streets of your hood to be painted purple...
Influencer marketing is cutting through the content shock of a digital age
Lockdown, the global pandemic and the shift to remote working all accelerated the digital economy. Side-by-side with heightened social media use was an increase...
Five key considerations for B2B tech brands looking to scale PR in Africa
While the changes over the past year have created a conducive environment for technology companies with highly-relevant products and solutions to thrive, there have...
The audible logo
What's that sound? Everybody look what's going down!
What is a brand?
As a marketer with more than 20 years' experience, I should probably know, but...
Five ways to ensure an influencer marketing campaign goes viral
Big brands used to tell us what was cool. Today, consumers expect brands to be more human. In fact, the higher a brand’s emotional...
Industry experts offer tips for businesses on how to prepare for the holiday season
According to Salesforce, global online revenue will increase by 7% this year. In other words, between November and December, online buyers are expected to...
Tis the season to prepare for holiday shopping
We’re already surrounded by festive season décor and most brands have been promoting their Christmas deals for weeks. Traditionally, this was done in stores,...
How Public Relations Can Help Your Small Business Grow
As a small business, you may not think you need to pay much attention to public relations(PR). However, when it comes to branding, marketing...
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