8.9 C
Johannesburg
Sun, Aug 25, 2019
- Advertisement -

iPoint / Mallinfo – Shopping Centre Apps for targeted advertising

Mobile shopping applications for 20 shopping centers across the country are now available, compliments of a partnership between iPoint and Mallinfo. These apps, in...

GraphicMail – connecting marketers with TM

E-mail service provider (ESP) GraphicMail launched its shortcode service in South Africa yesterday, 14 March 2013. Shortcode is a marketing package aimed at assisting...

Simply Green – going digital

The green lifestyle magazine Simply Green has discarded print and moved to a fully integrated multi-media digital format. The first of...

Liquid Lemon – using RFID for Eskom

An initiative by Eskom called 49M which “aims to inspire and rally all South Africans behind the common goal of saving electricity” is being...

Foschini / Donna Claire – digitising it

Advertisers targeting consumers via fashion magazines may be interested in the recently launched fashion e-magazine, Denim Nation, a catalogue of fashion combining brands from...

Aqua Online & ClickClickBoom – Digitising the Loeries Annual

The 2013 Loeries Annual, to be launched in mid-April, is in digital format replacing the previous hard-copy annuals. Rationale The decision...

SMSPortal’s new look

The company providing the SMS platform for companies to reach consumers directly to their cell phones, SMSPortal, has changed its branding. ...

DMMA – new Steering Committee elected

The Digital Media and Marketing Association (DMMA) has moved away from an Executive Committee structure and instead appointed a Steering Committee for 2013. ...

Social media and Venter Trailers for mosquito campaign

ThermaCELL combined social media and buy-to-win promotion in launch. Campaign name The campaign called ‘Beat the Suckers’ was run through social...

OLD mutual – OM launches ‘mobile billboards’ with social media campaign

Using social media as the preferred medium, Old Mutual (OM) successfully launched its Tuk Tuk (mobile billboard) campaign to publicise its CSI initiatives. ...
- Advertisement -

Most Popular