Live broadcasting the new live experience
Is ‘live broadcasting’ the new ‘live experience’?
According to Global Review Research, which projects the global video streaming market size will reach $223.98-billion by 2028,...
Senseable (brought to you by Nedbank Insurance) solution scoops top digital award at the...
When digital technology and creative thinking intersect, brands can collaborate to create memorable and relevant experiences in consumers' lives. Through the collaborative efforts between...
The good, the bad and the epic fails: seven social media lessons we learned...
Last year was a busy and often chaotic one on the social media streets – starting with the appalling attack on the United States...
eLearning trends that can help your business succeed in 2021
Thanks to the global pandemic and savvy, forward-thinking key-decision makers, many businesses have embraced e-learning to ensure they remain competitive. The global consultancy firm...
The Pandemic’s Impact On Transformation For Better Or Worse?
So you’ve heard of Clubhouse but you aren’t entirely sure what it is or, more importantly, if it’s worth taking note of? This snapshot...
Gen Z is your future customer. Here’s how to engage with them now
Gen Z is the generation after Millennials, born between 1997 and 2010. They have grown up with social media and on-demand entertainment and their...
Digital advertising is changing and so should our tactics
One of the things that digital marketers have in common is growth hacking (not the start-up kind, the growth kind). We spend our days...
How automated communications can enhance customer engagement & brand loyalty
Technology can drive dynamic content campaigns, at scale, while marketers embrace a more strategic role.
Marketers have long since identified the importance of strategic and...
The cookie-pocalypse: Viewing the glass half full
Almost every company use cookies in their digital marketing. But with third party cookies set to crumble over the coming months - and Google...
Modern customer engagement: Keeping up with Gen Y and Z
The term ‘customer engagement’ is arguably one of the biggest buzzwords in today’s business landscape. It's so widely used that when many people hear...