SA’s email lockdown open rates higher than Black Friday month: What Game Theory tells...
Thought leadership article from JD Engelbrecht, Managing Director, Everlytic highlighting how SA´s email lockdown open rates are higher than Black Friday month.
While South African business...
Facebook Launches Aquila – Bringing internet connectivity to rural areas
Facebook has announced the apparent first successful flight of Aquila. A High altitude, long endurance, solar airplane. Designed to offer internet connectivity to rural...
E-Commerce is experiencing an accelerated process of change
Jarred Mailer-Lyons, Head of Digital at The MediaShop says that the future of e-commerce has arrived earlier than expected thanks to COVID-19 and that...
Why you need social commerce
Shopping has always been a social activity. Just two years ago, you would find people discussing the good and bad about their recent purchases...
Communication refocuses on people-centricity
Companies have had to reinvent many of their traditional business processes to remain operational while ensuring the safety of their employees during the turbulent...
How automated communications can enhance customer engagement & brand loyalty
Technology can drive dynamic content campaigns, at scale, while marketers embrace a more strategic role.
Marketers have long since identified the importance of strategic and...
GraphicMail – connecting marketers with TM
E-mail service provider (ESP) GraphicMail launched its shortcode service in South Africa yesterday, 14 March 2013. Shortcode is a marketing package aimed at assisting...
Why the fundamentals matter in B2B digital marketing
Opinion Piece
Thanks to platforms such as LinkedIn, a company’s website, and its own social media channels, more and more business-to-business (B2B) technology companies are...
Help ensure your small local business gets found on Google
By Stefano Maruzzi, Vice President for EMEA at GoDaddy
If you’re running a local retail or services business, you will know about the importance...
IT’S TIME – to escape to planet rAge
Get ready - it’s time to descend on rAge 2022 at the Gallagher Convention Centre this December for three fun-filled days of gaming, tech, gadgets and...
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