Celebrate our cognitive diversity this Heritage month
South Africa is well known as being the Rainbow Nation for obvious reasons. We are not a homogenous people but rather a distinctly diverse...
SA Marketing Industry Alliance launches Results of the WFA Global Diversity, Equity & Inclusion...
How the South African career ladder differs: findings from the first global marketing diversity, equity, and inclusion (DEI) census reveal exactly where the transformation...
The Association for Communication and Advertising (ACA) seeks a CEO
The Association for Communication and Advertising (ACA) is the official self-regulative representative body for the advertising and communications sector in South Africa. The Association...
Outdoor Network adds two new rotating digital sites in KZN to grow
Outdoor Network has broadened the scale and reach of its national digital network with the addition of two new rotating digital LED billboard sites...
Why the fundamentals matter in B2B digital marketing
Opinion Piece
Thanks to platforms such as LinkedIn, a company’s website, and its own social media channels, more and more business-to-business (B2B) technology companies are...
Everything you know about PR is wrong
There are as many definitions of what public relations is as there are public relations practitioners – definitions that range from the strange to...
Why executives believe closing the skills gap is an urgent priority
"In 2020, many businesses were unable to provide much-needed training to their teams, as they didn’t have the right training solutions. Their inability to...
Finalists announced for historic ADC 100th Awards
Spotify In-House, Goodby, The New York Times Magazine
Are Top Finalists in Historic ADC 100th Annual Awards
Top finalist entry is “Michelob ULTRA Courtside” with 12...
Why personalisation in digital marketing matters
In 2011, Coca Cola launched its Share a Coke campaign in Australia, which was a personalised campaign with the most common Australian names printed...
SA Future Trust Brand Film Celebrates The Tenacity of SMMEs
Integrated campaign and inspiring brand film champions small businesses
The South African Future Trust (“SA Future Trust”) is shining a spotlight on the resilience of...
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