Brands: The New BFF
My LG phone alarm wakes me with 94.7 FM at 5 am. I get my social media fix on Facebook and perhaps have a...
Airport Ads Unveils Strategic Re-brand
One of South Africa’s integrated airport media advertising specialists, Airport Ads® has refreshed its corporate identity to mark the company’s next step of its...
5 tips to selecting the right provider to power your email marketing campaigns
Delivering email at scale is a technically challenging endeavour, and getting it wrong could shut down the entire email communication channel. In fact, this...
SCOPEN 2017: Another gem in the King James crown
AGENCY SCOPE 2017 - the second annual report by Spanish-based independent research company SCOPEN and the Independent Agency Search & Selection Company (IAS) –...
Leadership changes and updates from the Marketing Association of South Africa (MASA)
MASA closed off another impactful year at its recent thirteenth Annual General Meeting, detailing important contributions to the marketing profession and industry. These include...
From legacy to innovation: digital transformation at Mediamark
Investing in radical digital transformation has probably been the best decision Mediamark has made. Over the last four years, we’ve seen astonishing efficiency gains that...
Jacques du Preez Appointed to the World Out of Home Organization Board
Jacques du Preez, CEO at integrated marketing solutions and media group Provantage, has been appointed to The World Out of Home Organization (WOO) board...
Brand safety and fake news – what’s the deal?
The digital era, while providing an exciting and innovative means of communicating and engaging with targeted audiences, has also brought with it a new...
Thousands enjoy ten top SA acts at Jacaranda day
The Monument Amphitheatre in Pretoria was the scene of a festival of more music you love with the 7th annual Jacaranda Day, with thousands...
Does your business culture dictate your agility?
In business today, long term survival is becoming more aligned with a business’s ability to be agile. This capability is increasingly about the role...
