Driving a Proudly South African Agenda in an untransformed billboard industry
In September it will be five years since Provantage Media Group and Outdoor Network announced the merger of their respective Out of Home media...
ACA issue RFI for the provision of preferential insurance rates to Ad industry
The Association for Communication and Advertising NPC (ACA) has taken a decision to conduct a review of its financial services provider as well as...
Four digital marketing essentials that every South African business must have in 2021
In the current digital landscape, ‘electronic’ word of mouth spreads so fast that a business’ reputation can be built or tarnished in a split...
The Nedbank IMC puts spotlight on scarce skills through bursary programme
Themed, “Marketing. The Movie.” and taking place on the 29 July 2021, the Nedbank IMC is again offering bursaries to young South Africans. With...
Advertising to a generation that blocks advertising
The nature of advertising shifted drastically over the last year. Not only are consumers seeing less experiential and traditional advertising due to COVID-19, they’re...
AdFreeway’s pioneering advertising platform launched in SA – the human touch
Pioneering advertising platform that puts the human back into the digital equation and makes advertising rewarding for everyone
Digital pioneers, Kevin Bermeister (think Skype...
The rebirth of email as a marketing tool
New functionality and data analysis tools have strengthened email as a marketing and customer communication channel. Brands can now be far more strategic and...
Applications to judge 2021 Effie Awards South Africa announced
The Association for Communication and Advertising (ACA) invites representatives of the marketing and communication industry to apply for consideration to be selected to the...
2021 Effie Awards SA season call for entries
The Association for Communication and Advertising (ACA) has opened the call for entries for the 2021 Effie Awards South Africa. This is the first...
Jacaranda FM and East Coast Radio empower businesses with SoundInsights
After years of generating audience data and insights, Kagiso Media Radio has officially launched a first-party radio listener data collection service called, SoundInsights.
SoundInsights offers...
