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Mon, Jul 22, 2019
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Future-proof Marketing – Marketing with Meaning and Purpose

by Onyi Nwaneri, Marketing and Partnerships Executive from Afrika Tikkun On Thursday, 27 June 2019 Afrika Tikkun will be speaking on purpose-led marketing at the...
Lebo-Madiba

Lebo Madiba to head up Ogilvy PR

Ogilvy Johannesburg has announced Lebo Madiba as the new Managing Partner: Public Relations & Influence at the agency. Madiba is taking over from Joanna Oosthuizen,...

Four Ways in which Big Pharma Is Using Big Data

The history of data analysis can be linked as far back as the 19th Century and is associated with Frederick Winslow Taylor, referred to...
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Marketing Achievement Awards finalists announced

The finalists for the inaugural Marketing Achievement Awards (MAA) have been revealed and the winners will be announced at a prestigious gala dinner on...
Idea-Hive Data storytelling specialists

Turning Big Data into Even Bigger Stories

In data storytelling, as in life, there are two sides to every story. To the creatives responsible for telling the story, data is the...
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Flow Communications joins the world’s largest global independent agency network

Flow Communications has joined thenetworkone, the world’s largest and fastest-growing network of respected independent creative, media, public relations (PR) and marketing agencies. Joining thenetworkone...
Andrew Nunneley, Director of Brand Strategy at New Media

The shape of content marketing

By Andrew Nunneley, Director of Brand Strategy at New Media Content marketing is at last taking its place at the top table. Most South African...
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Thought leadership piece: Up, Close and Very Personalised

By Refilwe Maluleke, Managing Director at Yellowwood In the film “Field of Dreams” an out-of-luck farmer played by Kevin Costner sees a vision for a...
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First ACA Future Ballers event a resounding success

There is a myth about age discrimination in advertising. Some say that while ‘ageism’ exists in all industries, in advertising it appears to be...
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Phygital: 6 Ways to Adapt or Die

Innovative phygital business models, where bricks and mortar and digital seamlessly integrate, are popping up across the globe. But the best phygital experiences still...
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