Effie South Africa Hosts Dialogue on Creative & Effective Marketing with Leading Industry Experts
Effie South Africa has assembled a leading panel of senior advertising and marketing leaders to discuss “Creative & Effective Marketing’ ahead of the upcoming...
The Courier Guy ‘Handling your Package’ with Humour
As South Africans, we’ve got a lot on our plates. From managing the daily crime and corruption to living without power for hours on...
Local titles flourish in the heart of the community
Media24 and Adspace24 have released the findings of recent market research into the efficacy of local titles, conducted by their in-house online panel, Forum24....
Effie Awards 2022 Finalists announced
Effie South Africa is pleased to announce 30 finalists in the 2022 Effie Awards South Africa programme. Finalists were announced and celebrated at the...
The Metaverse: Advertising and the future of marketing
The Metaverse is here, but only in its infancy. Many of us may think of the Metaverse as that virtual world we’ll one day...
How strategy, planning and people enabled us to create a world-class media business.
A decade ago, print media faced an existential crisis. Across the spectrum - from the media itself, advertisers, futurists and employees to our shareholders...
Building trust with the power of PR
In these cynical times where misinformation and distrust dominate and an advertising weary public seek real authenticity, Samantha Hogg-Brandjes, owner and MD of GinjaNinja...
One Profession. One Voice. Association for Communication and Advertising (ACA) announces broader, more inclusive...
In November 2020 the Association for Communication and Advertising (ACA), the official representative body for the Communications and Advertising profession in South Africa launched...
The good, the bad and the epic fails: seven social media lessons we learned...
Last year was a busy and often chaotic one on the social media streets – starting with the appalling attack on the United States...
The MediaShop shares predictions for 2022
The latest South African economic outlook set for 2022 ranks a few key influencing factors for the year including loadshedding, municipal coalitions, lockdown restrictions and...
