Digital advertising is changing and so should our tactics
One of the things that digital marketers have in common is growth hacking (not the start-up kind, the growth kind). We spend our days...
Franchises reap the rewards of tech-enabled Local Marketing Strategies
Technology enabled Local Marketing Strategies help leading franchises grow at a rate three times faster than competitors.
One of the great challenges facing franchise businesses...
Do Women Shop Differently?
“Thanks to online shopping and retailers taking an omni-channel approach, technology appears to be bringing the era of the ‘Mansumer’ to a close.” The...
ONE DAY TO GO: Till Mediatech Africa Opens its Doors
The tech deployed by the media and entertainment industry is profoundly progressive with a significant degree of development in motion since the last Mediatech...
Winners of the 2019 APEX awards and the end of an era announced
The highly anticipated annual APEX events were held on the 11th July in Johannesburg, where the Association for Communication and Advertising (ACA) hosted the...
Marketing Achievement Summit explores ways to future-proof growing industry
Given the rapidly changing international marketing landscape, it is important that South Africa keeps up to date with global trends and there is a...
Technology meets art: Drones take entertainment to new levels
Drone technology has made considerable advances since the last Mediatech Africa in 2017. According to Mediatech trade show director, Simon Robinson, drone technology is...
Marketing Achievement Awards winners announced
The winners of the inaugural Marketing Achievement Awards (MAA) have been announced, at a prestigious gala dinner at Sun City which was held on...
Future-proofing a singular Absa brand across diverse African operations
Absa will share marketing insights into what it takes to build a single brand across the African continent at the annual Marketing Achievement Awards...
Future-proof Marketing – Marketing with Meaning and Purpose
by Onyi Nwaneri, Marketing and Partnerships Executive from Afrika Tikkun
On Thursday, 27 June 2019 Afrika Tikkun will be speaking on purpose-led marketing at the...
