Discovery appoints MetropolitanRepublic as agency of record
A SHARED DESIRE TO DO TRULY GREAT WORK Discovery has appointed integrated communications agency MetropolitanRepublic as its agency of record across its South African...
Brands: Meet The #UntaggableForce
An ability to embrace the #UntaggableForce will be key for brands determined to flourish in the adapt-to-survive reality characterising global and local consumer markets...
Why FMCG brands should target consumers with small format OOH
When it comes to marketing FMCG products, one would presume that virtually every consumer is a target, and that the brand communication is going...
Sunu creates African superhero themed follow-up to Absolut’s Cannes Gold-winning One Source campaign
Egg Films’ Sunu directed Africa On Fire, NativeVML’s follow-up to the Cannes Gold-winning Absolut One Source campaign. Africa On Fire has already been featured...
Blacksmith Collective forges relationship with Tribeca Public Relations
Blacksmith Collective has appointed Tribeca Public Relations as its PR and communications partner, after a successful initial project made the company realise the potential...
Secrets of a successful agency: Recipe for success from a local and international perspective.
Attracting new business is an ongoing pursuit for successful communication agencies around the globe, and the Independent Agency Search and Selection Company (IAS) is...
Jellyfish extends its innovative digital marketing services to Gauteng
The world’s biggest boutique agency, Jellyfish, has just expanded its footprint in South Africa following the recent acquisition of ClickMaven. With its roots in...
Alison free education phenomenon gains momentum in SA
With 93% of the world excluded from formal tertiary education, the system has to change, says visiting Alison.com CEO With over 100,000 enthusiastic learners...
Street Network’s largest three-month campaign drives Opel brand promise
Following the announcement that General Motors was withdrawing the Opel brand from its production facility in Port Elizabeth, the vehicle manufacturer embarked on a...
Finally, marketing has its crystal ball
This is what we know. We are living in a hyper-connected, digital world where machines are talking to other machines. But, it is after...
