As the IAB SA celebrates its 10th annual Bookmark Awards, it bids farewell to longstanding Jury President John Dixon, who has served for the past four years, and welcomes Jerry Mpufane as Jury President for the #Bookmarks2018.
“I am personally honoured to be able to lead the Bookmarks in the Jury President role. It is my sincerest hope that my varied experience, having judged at many creative festivals, will add depth to an already strong jury line-up,” says Mpufane.
This year represents a phenomenal landmark for The Bookmarks as it approaches its 10th year as SA’s most coveted awards ceremony in the digital marketing and media industry.
The Bookmarks rewards excellence in digital and recognises the powerful impact interactive has on the overall marketing mix.
“The Bookmark Awards sets the benchmark for the industry by celebrating award-winning work that inspires and educates the market about the power to build brands through creative, high-impact digital executions that deliver measurable results,” says Mpufane.
The digital landscape has evolved extensively over the last decade and the awards have brought together a diverse group of forward thinking, digitally-savvy ad agencies, brands and publishers to celebrate SA digital’s best in class.
Says Dixon, “It’s been a pleasure to serve as Jury President over the last four years. In that time, we’ve seen the Bookmarks continual growth in terms of entries, new categories and reputation. I’d like to thank the Jury Chairs and all the judges who have served along with me for their personal sacrifice.”
This year’s Bookmark Awards will place a special emphasis on the diversity of industry skill sets. In order to enrich the jury panels, we are including industry specialists in the more technical categories that have been introduced.
About IAB SA:
IAB South Africa, is an independent, voluntary, non-profit association focused on growing and sustaining a vibrant and profitable digital industry in South Africa.
The IAB SA represents the digital industry across all sectors including the media, the marketing community, government, and the public, and also acts as the channel through which international bodies can enter the South African digital market.
It currently represents members including online publishers, creative, media and digital agencies, brands, and educators, between them accounting for more than 43 million local unique browsers. The IAB SA strives to provide members with a platform through which they can engage, interact, and address digital issues of common interest, thereby stimulating learning and commerce within the South African digital space.
To find out more about the IAB South Africa, visit its website, like its Facebook page and follow//twitter.com/@iab_sa @iab_sa on Twitter.
About Jerry Mpufane, Chairman of the M&C SAATCHI JHB Group.
Twitter: @JerryMpufane
Jerry has more than 20 years experience in brand marketing, and has held executive-level positions in both the agency and corporate sectors.
In his role as Chairman, he’s responsible for Leadership and Synergy, Executive Client Support, Talent Support, as well as Transformation & Industry Initiatives across the seven Group companies.
He has been a Judge of the Bookmarks Awards, The Loerie Awards and the PRISM Awards for a few years. Jerry was previously the vice-Chairman of the Association of Communications Agencies (ACA) and a Member of the Board of the Loerie Awards.
