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Street pole sign specialists ADreach was used by Posterscope to promote awareness of the launch of the new ‘Ultimate Spiderman’ TV series.
The campaign shows Spiderman seemingly jumping from pole to pole, making use of 177 signs across Gauteng.
“With the launch of the brand new Spiderman series on 01 September we wanted maximum reach and frequency,” said Donald Mokgale, out-of-home Strategist from Posterscope. “With this street pole campaign, we got it.”
*Further information on ADreach at www.adreach.co.za. National Sales Manager Mark Castel can be reached on 0861 222 123 or 082 969 9129.
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