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Why ‘candour creators’ are the future of influencer marketing
Many brands have been burned simply by aligning their product with the wrong influencer. Don’t risk alienating your audience by force-feeding them influencers who...
Mall Ads Unveils Iconic New Wall Site at Menlyn Park Shopping Centre
Mall Ads™, a leading brand under the Provantage umbrella, has partnered with Pareto Limited, one of South Africa’s top-ranking property developers to launch an...
ACA to Host AI in Advertising Forum: Exploring Impact, Innovation, and Industry Readiness
Artificial intelligence is no longer a futuristic concept—it’s here, and it’s reshaping the advertising and creative industries at an unprecedented pace. But beyond the...
6 Trends shaping the future of digital out-of-home advertising in 2025
With programmatic advancements and an increasing focus on omnichannel campaigns, the digital out-of-home (DOOH) industry is rapidly evolving. These six trends offer a glimpse...
5FM Bags station of the year nomination, 14 other nominations and 2 Bright Star...
5FM, SA’s favourite youth radio station, has bagged a Station of the Year nomination, along with 14 further nominations and 2 Bright Star Inductees...
GOOD HOPE FM nominated for station of the year and 4 other awards at...
Good Hope FM, Cape Town’s Original, has been nominated for Station of the Year at the 2024 Radio Awards, and also celebrates a further...
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