Increase in mall foot traffic drives consumer-brand engagement
While mall occupancy levels and foot traffic have decreased in some malls, other malls have experienced excellent growth over the six months to December....
OrangeBlock activates black
OrangeBlock, the bespoke events business operating within the Nfinity group of companies, has recently been awarded the contract to build awareness and promote the...
Augmenting Activations through Digital
Peter KohlÖffel of ProActive™ explains that with the trend towards bigger, better and more integrated activations campaigns, digital interaction is evolving to become a...
BAM – Taking activations to a new level!
What is BAM? BAM – BAM events and experience creators. BAM are known to be an out of the box thinking, long lasting effects...
Unilever and OMO hit the road
With the ever looming glum economy. Brands need to start getting down and dirty (excuse the pun). OMO which is a product of Unilever...
Emmarentia LIVE – Hosted by BAM
THOUSANDS COME OUT TO CELEBRATE WOMEN’S DAY AT FIRST-EVER EMMARENTIA LIVE MUSIC FESTIVAL In partnership with etv and Kaya FM 95.9 ...
Cadbury launch 5Star Chocolate Bar
Obey your mouth and you shall be set Freeeee! #GimmeSStar Introducing South Africa's newest chocolate bar, Cadbury 5Star. Released with a cool television commercial...
Marins – Point of Sale
Marins worldwide leader of instant displays. A compactable alternative! In-store marketing is on the increase. Seldom will you find a shop that doesn’t have...
BAM – ‘BAMTIVATION’
Brand activation seems to have become a buzz word in the marketing industry with many companies and agencies offering ‘brand activation’ in their profiles....
Primedia – UMA and Matchworld interactive dome
Unlimited Mall Active (UMA) and Matchworld, both Primedia subsidiaries, collaborated to conceptualise and execute the Samsung Galaxy Pocket entry-level smartphone interactive promotion. ...
