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Activations

A category for activation companies. Brand activation’s etc.

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OrangeBlock activates black

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OrangeBlock, the bespoke events business operating within the Nfinity group of companies, has recently been awarded the contract to build awareness and promote the...

Rapid Blue Digital – Augmented Reality for Telkom’s activation

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Rapid Blue Digital (RBD), part of television production house Rapid Blue, conceptualised, designed and developed the Telkom Convergence Augmented Reality (AR) Project for Mediacom....
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Increase in mall foot traffic drives consumer-brand engagement

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While mall occupancy levels and foot traffic have decreased in some malls, other malls have experienced excellent growth over the six months to December....

BAM – ‘BAMTIVATION’

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Brand activation seems to have become a buzz word in the marketing industry with many companies and agencies offering ‘brand activation’ in their profiles....
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Augmenting Activations through Digital

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Peter KohlÖffel of ProActive™ explains that with the trend towards bigger, better and more integrated activations campaigns, digital interaction is evolving to become a...

Brand ConneXion – Community OBs supplement offering

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Community focused brand activators The Brand ConneXion have introduced a new offering to accompany its brand activations. Live radio The Brand...

Golf Ads™ launches Tag Heuer’s Connected 45

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There’s no doubt that the golfing environment provides unique marketing opportunities for brands. Golf Ads™ provides an audience of 500 000 consumers who are...
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ProActive’s Permanent Brand Ambassadors a win for Brands

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In an age where social media and advertising clutter creates excessive noise within the marketing sphere, consumers still seek face to face interaction when...

Primedia – UMA and Matchworld interactive dome

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Unlimited Mall Active (UMA) and Matchworld, both Primedia subsidiaries, collaborated to conceptualise and execute the Samsung Galaxy Pocket entry-level smartphone interactive promotion. ...
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10 TOP SA ENTERTAINMENT ACTS AT JACARANDA DAY 2018

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Jacaranda FM brings you the hottest ticket in town with Jacaranda Day 2018, bigger and better than ever, featuring ten of South Africa’s best...
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