Visual Effects – the impact on advertising and film making
VFX:
An Art Form that Films Rely on for their Existence
Special and visual effects have been part and parcel of movie making since the dawn...
The One Club for Creativity Announces Global Portfolio Night 2020
World’s largest advertising portfolio review set for May 20, 2020;
23 cities already signed on with more to come.
The One Club for Creativity, the...
An unmissable event for Analysis Ninjas, Reporting Squirrels and Curious Marketers alike Fusion 2020...
The new PAMS 4 WAY FUSION contains an unprecedented 953 909 612 data points, making it an essential tool for media decision-makers wanting to...
Judges announced for very first Effie Awards South Africa
The Association for Communication and Advertising (ACA) and Effie Awards South Africa are pleased to announce that the jury for the 2021 Effie Awards...
Building trust with the power of PR
In these cynical times where misinformation and distrust dominate and an advertising weary public seek real authenticity, Samantha Hogg-Brandjes, owner and MD of GinjaNinja...
Do Women Shop Differently?
“Thanks to online shopping and retailers taking an omni-channel approach, technology appears to be bringing the era of the ‘Mansumer’ to a close.” The...
Robin Adams and Ogilvy Cape Town living ‘The Life’!
‘The Life’, a concept created for Gumtree South Africa by Ogilvy Cape Town and directed by Egg Film’s newest recruit Robin Adams, takes a...
1st Hybrid Billboard in SA – Offering the Omni-Presence of Static and the Flexibility...
Outdoor Network has strengthened its market-leading position in the South African Out of Home (OOH) industry by launching an innovative hybrid billboard that is...
Boomtown encourages inclusion of ‘marketing for good’ elements in client campaigns
Boomtown, the agency behind the recent Stellenbosch University identity redesign, is actively encouraging its clients to rewrite their consumer communication strategies to include marketing...
Exploring the Intersection of Technology and Marketing Effectiveness at Upcoming Effie SA Dialogue
The third instalment of the Effie South Africa 2023 dialogue series sees yet another notable panel of senior advertising and marketing leaders exploring the...