Controlling a crisis – The ultimate possible disruption
Corporate South Africa has seen major blue-chip brands at the centre of crises which, in some instances, have had major reputational and financial repercussions. ...
Golfers and luxury brands: a match made on the golf course
Understanding what golfers want is the best way for brands to reach this highly desirable target market. Golf Ads™ Director Johan Scholtz reveals who...
FCB Joburg’s first shoot coming out of lockdown helps Toyota welcome customers back on...
After more than two months of hard lockdown, Toyota South Africa Motors (TSAM) is welcoming its customers and other road users back on the...
The One Club Announces Diverse Jury From 38 Countries For Young Guns 19
Jury includes “Top Gun: Maverick” director Joseph Kosinski
and director and artist Floria Sigismondi.
The One Club for Creativity, the world's foremost non-profit organization recognizing creative...
Dialdirect & FoxP2: “You sent the wrong dude to space, Jeff.”
In 2012, Dialdirect Insurance boldly went where no other insurance company had gone before and featured the legendary William Shatner in its advertising campaign. ...
Reigniting the Industry: The ACA’s Bold Path Forward
Sharleen James, Chairperson of the ACA, outlines the association’s bold new direction, emphasising key initiatives such as the formation of industry-specific ‘Tribes’. These efforts...
Future-proofing a singular Absa brand across diverse African operations
Absa will share marketing insights into what it takes to build a single brand across the African continent at the annual Marketing Achievement Awards...
The Key Trends Within the Airport Environment in 2020
Mzukisi Deliwe, Deputy CEO of Provantage Media Group and head of leading airport environment Out-of-Home player Airport Ads, unpacks the most pertinent trends for...
Global brands question media transparency in Africa
In early 2017, P&G's chief brand officer, Marc Pritchard, delivered what was billed by Marketing Week as 'the most important speech in marketing.' He...
CNN’s Marketplace Africa explores digitisation and authenticity with the Ogilvy South Africa Group CEO
On Marketplace Africa, CNN International’s Cyril Vanier spoke to Ogilvy South Africa Group CEO Enver Groenewald about the significance of digitisation and why authenticity...
