Golfers and luxury brands: a match made on the golf course
Understanding what golfers want is the best way for brands to reach this highly desirable target market. Golf Ads™ Director Johan Scholtz reveals who...
Get ready for 24/Summer with Cell C
Cell C has taken the wraps off its brand-new Summer Campaign, dubbed WIN24Summer aimed at revealing the many ways South Africans from all walks...
Why Shoppa Shows induce trial and drive sales
Since relaunching its popular Shoppa Show™ platform in 2018, ProActive™ has recommitted itself to driving real-time engagement among consumers, particularly those within the LSM...
The Future of Customer Service
Originally posted in: https://news.samsung.com/za/the-future-of-customer-service
Are machines taking over? With the IoT, just about anything is possible, but don’t worry, it’s all about convenience and great...
Why poor customer service is killing your brand (and how to fix it)
Thought Leadership peace by:
Wynand Smit, CEO INOVO
South African businesses are faced with an exceedingly difficult task. They have to find ways to survive in...
Winners of the 2019 APEX awards and the end of an era announced
The highly anticipated annual APEX events were held on the 11th July in Johannesburg, where the Association for Communication and Advertising (ACA) hosted the...
Digital marketing in a third world country
As a third world country, traditional media is our main method of communication with radio, television and OOH the highest consumed mediums across various...
Marketing Achievement Summit explores ways to future-proof growing industry
Given the rapidly changing international marketing landscape, it is important that South Africa keeps up to date with global trends and there is a...
Marketing Achievement Awards winners announced
The winners of the inaugural Marketing Achievement Awards (MAA) have been announced, at a prestigious gala dinner at Sun City which was held on...
Future-proof Marketing – Marketing with Meaning and Purpose
by Onyi Nwaneri, Marketing and Partnerships Executive from Afrika Tikkun
On Thursday, 27 June 2019 Afrika Tikkun will be speaking on purpose-led marketing at the...
