Mall Ads implements multi-mall Campaign for Africa People Movers
Intercity passenger services operator Africa People Movers is engaging with its desired consumer audience through a multiple mall campaign implemented by Mall Ads™. ...
Mall Ads™ implements campaign for Kids Boutique
A bespoke children’s clothing shop, Kids Boutique, engaged Mall Ads™ with the aim of creating brand awareness amongst the shoppers at Mall @ Reds....
Creative is the key to effective OOH
Often the most strikingly visible part of our environment, advertising can enliven a city and add something vital to one’s early-morning commute. While not...
PAMS – the innovative Reading currency
With PAMS (Publisher Audience Measure Survey) in field this month, the PRC (Publisher Research Council) discusses the advantages of the survey’s inclusion of brands,...
The customer service journey of the (not so distant) future
In the movie Big Hero 6, the inflatable Baymax robot is a healthcare companion who can diagnose and suggest treatment based on the 10,000...
Rian returns to Jacaranda FM – the journey to breakfast to drive time
Rian Van Heerden takes on the drive time slot Jacaranda FM is thrilled to announce the return of Presenter Rian Van Heerden to...
Creativity Was, Is And Will Always Be ‘Good For Business’
(Opinion) Creativity was, is and will always be ‘good for business’. Long live creative awards, and long live the agencies that enter them. ...
Immersive technology – the future is now
Since video games like Pac-Man first captured our imaginations nearly four decades ago, graphics have become so sophisticated that they’re now pushing the barriers...
Seven Good Men
Inspired by Mandela Day, and this quote from Marcus Aurelius; "Waste no more time arguing about what a good man should be. Be one”,...
Students create interactive walls to promote positivity in South Africa
There’s always room for a good dose of positivity to lift our spirits and unite us all as South Africans. Two teams of students...