Canon SA captivates at FESPA 2017
Canon South Africa was the star of the show at the African region’s largest dedicated print and signage exhibition, FESPA 2017, which returned to...
Breaking through creative boundaries and newspaper columns
(Thought leader) In advertising, the way to reach the consumer with the greatest impact is to use creativity to break through the clutter or...
Multiple reading occasions halves print’s (CPT) Cost per thousand
Peter Langschmidt, consultant to the PRC (Publisher Research Council), investigates how print's OTS (Opportunity to See) of around two per reader effectively halves the...
Ken Varejes talks tenacity and growing businesses
Ken Varejes, Group CEO of media innovation hub Nfinity, says that many business owners reach a point in their life cycle where growth stagnates...
Coca-Cola back in the Mass Market
Coca-Cola has been reestablishing its OOH presence in the metro township and rural arena on an impressive scale this year. A national holding has...
McCain South Africa Takes the Number Two Spot in the Kantar Millward Brown Best...
McCain South Africa is excited to announce that their, “Jessi advert” has been voted into the number two spot, for Q1, in the Kantar...
Outdoor Network’s new LED digital billboard captivates Pretoria
Garstfontein Road, Tshwane, is the latest recipient of one of Outdoor Network’s state-of-the art 3x6 LED digital rotating billboards. Positioned at the heart of...
The 8th Ask Afrika Icon Brands Awards: Top Trends takeout for 2017
South Africans are open to change, particularly when it comes to trying to save money in tough economic times. They are also firmly under...
Advertising: From a Chrysalis into a Butterfly
Advertising: From a Chrysalis into a Butterfly There’s been a lot of talk about the “death” of advertising, but with an estimated $34 billion...
Vega upgrades its Johannesburg campus
The Vega school located in Bordeaux has recently expanded and upgraded their campus facilities. Vega, a brand of The Independent Institute...
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