Winners of first ever Effie Awards South Africa Announced
The most effective marketing communications campaigns of the past year were announced on the 14th October 2021 at the first Effie Awards South Africa...
2021/2 Marketing Achievement Awards now open for entries
Strategic marketing means business. This is not rhetoric, but a potent statement of intent that speaks to the potential of strategic marketing as a...
Ad becomes a real-life dish in Soweto
Budget Insurance partners with Kota King to launch the Budget Kota
When Thabo, the self-proclaimed kota king with advanced, titantic-kota eating skills, graced our screens...
Raise your hand if you like video games!
Isabel Smit Implementation Planner at The MediaShop looks at the evolution of the now multibillion dollar video gaming industry.
I’ve recently watched a video on...
LMX And Primedia Outdoor Launch Study To Measure Audiences Across 7 African Markets
LMX, a subsidiary of the Moving Walls Group and a provider of ad-tech in Out-of-Home (OOH), and Primedia Outdoor, a provider of OOH media...
Tickets for Effie Awards SA Gala and Summit on sale
The Association for Communication and Advertising (ACA) and Effie Awards South Africa have announced that ticket sales have opened for the first Effie Awards...
BAZ-ART team brings Adidas nothing is impossible tower to life
If you’ve been anywhere near the FNB Stadium in Nasrec, bordering on Soweto, you’ve probably seen the iconic adidas Impossible is Nothing cooling tower....
TDC Opens Entries for TDC68 Communications and Expanded 25TDC Typeface Design Competitions
TDC68 introduces new Design for Social Good category;
25TDC adds dedicated script categories with expert judges;
vibrant “counterspace” branding campaign by 2020 TDC winner Tereza Bettinardi.
The...
Boomtown encourages inclusion of ‘marketing for good’ elements in client campaigns
Boomtown, the agency behind the recent Stellenbosch University identity redesign, is actively encouraging its clients to rewrite their consumer communication strategies to include marketing...
The Resurgence of Single Source Data
After a few years of relying on individual media currencies provided by separate media owners because of the lack of an independent products and...
