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4-key-elements-to-ace-influencer-marketing

4 Key Elements to Ace Influencer Marketing

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The progression of influencer marketing from tactical to essential makes having the right tools at your disposal that much more important. Recent years have seen...
5FM_weekend_lineup

Exciting new weekend breakfast show as 5FM finds rhythm and continues growth

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5FM has announced some exciting changes to its presenter line-up for 2022. The station refreshed its line-up with a major shake-up last year, one that...
Wynand Smit, CEO of INOVO

Customer. Customer. Customer. The mantra for 2022 success

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In a world defined by inconsistency and uncertainty, customer service remains a consistent certainty, says Wynand Smit, CEO of INOVO The Salesforce State of the...
The-best-of-both-worlds-how-to-get-the-most-from-inhouse-and-external-digital-skills

The best of both worlds how to get the most from inhouse and external...

With advertisers, particularly retailers, allocating a larger share of their ad spending to digital channels, many are debating how they can best access the...
Glenn-Gillis-Sea-Monster-CEO

What makes serious games seriously good?

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The term “serious game” may well read as an oxymoron – isn’t a game by its very nature meant to be fun and playful...
The-MediaShop-Trends-for-22

The MediaShop shares predictions for 2022

The latest South African economic outlook set for 2022 ranks a few key influencing factors for the year including loadshedding, municipal coalitions, lockdown restrictions and...
Brent-Haumann-Managing-Director-Striata

Intelligent orchestration and the 3D customer: Customer engagement trends for 2022

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Businesses' interactions with their customers have changed dramatically over the last couple of years. And as a result of this shift, businesses have been...
business-strategy

16 tips for developing a strong business strategy

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Whether you’re leading a business or a business unit, or working as a freelancer, mastering business strategy is key to your success. And the...
Robbie Kearns, Senior Regional Vice President at Salesforce

How are product innovation and innovation in technology helping in the quest for digital...

According to the Salesforce 7th Edition State of Marketing report, the global pandemic has caused 86% of marketing organisations in South Africa to adopt...
The-Play-Your-Part-Awards-2021-001

The Play Your Part Awards 2021 open entries for Innovator of the Year award

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Innovation has been dubbed the "engine of growth and development" globally and for many countries that are working to remain competitive, improving innovation and...
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