5 Email Marketing Best Practices to Improve Your Campaigns
Email marketing is an excellent way to drive engagement and conversions. As a marketing channel, it also has the lowest cost per conversion. Want...
The Play Your Part Awards 2021 open entries for Innovator of the Year award
Innovation has been dubbed the "engine of growth and development" globally and for many countries that are working to remain competitive, improving innovation and...
YOUKNOW Launches First Party Data Centre of Excellence with mParticle
YOUKNOW, a leading provider of data-driven marketing solutions, announced today the launch of its First Party Data Centre of Excellence. The new centre will...
Gauteng’s premier mountain biking and music festival – OFF THE BEAT ‘N TRACK-...
Jacaranda FM and Tracker’s “Off the Beat ‘n Track” – Gauteng’s biggest day of mountain biking and music for the whole family – will...
CELL C LAUNCHES CYBER SAFETY PILOT 2 TO EDUCATE LEARNERS ABOUT CYBER BULLYING
Cell C has officially launched its Cyber Safety Pilot 2 programme in partnership with Active Education Foundation. The launch took place in front of...
Intelligent orchestration and the 3D customer: Customer engagement trends for 2022
Businesses' interactions with their customers have changed dramatically over the last couple of years. And as a result of this shift, businesses have been...
The A-Z of PR & Communications
Successful PR people need to be multi-faceted and multi-skilled to juggle the everyday combination of client service, media deadlines, content development, strategic counsel and...
6 Technologies that should be part of your future CCM strategy
Customer expectations are evolving faster today than ever before. That’s hardly surprising. In an always-on world where people have devices with them all the...
Will We Be Returning to the Stadiums Soon?
The drive to reopen the Events Industry in South Africa focuses on providing safe and organised events. Early into lockdown, the Event Safety Council,...
Linear journey mapping is dead
Over the years, a lot of very smart people in marketing and communication have spoken about the importance of customer journeys. Whether it’s at...