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Meta Media makes first crucial appointment

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Chris Botha, Group Managing Director of Park Advertising has announced Kagiso Musi as Managing Director of newly formed media agency Meta Media. Musi brings an...
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The Metaverse: Advertising and the future of marketing

The Metaverse is here, but only in its infancy. Many of us may think of the Metaverse as that virtual world we’ll one day...
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New dialogues event launches: The Maggs on Media Breakfast Show

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Show up, meet up and pick up all the latest views and ideas at the first in a regular new dialogues series on pertinent...
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8000 Celebrate spring at the Discovery Jacaranda FM spring walk

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On Saturday 14 September, just under 8000 participants celebrated the start of the season at the 8th annual Discovery Jacaranda FM Spring Walk. The...
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More money should be invested in African mobile – MMA SA workshop’s key message

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While mobile has been around for more than a decade, it’s only now being included as part of the broader communications strategy and not...

Avatar Launches New Campaign For BCX Amidst National Lockdown.

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The campaign, dubbed Great innovation thrives in difficult times, reminds South Africans of the importance of staying resilient during tough times. The PR-driven campaign...
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Storytelling vital to the digital-centric approach brands are taking in the Covid-19 era…

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“Tell me the facts, and I’ll learn. Tell me the truth, and I’ll believe. But tell me a story, and it will live in...

Tube Packaging a division of Quickslit

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A different way to package your products. Quick Slit, a company that is celebrating being in business for more than 40 years. Known for...

AutoReach: Hotting up to hit the road

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Re-invention is the key to business success. It requires the evolution of years of expertise within an ever-changing market to compete for a potential...
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Beyond the funnel: prompting customers to switch with emotional and rational messages tailored to...

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Most marketers are familiar with the concept of the marketing funnel: customers enter at the top when they become aware of a brand or...
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