Meta Media makes first crucial appointment
Chris Botha, Group Managing Director of Park Advertising has announced Kagiso Musi as Managing Director of newly formed media agency Meta Media.
Musi brings an...
The Metaverse: Advertising and the future of marketing
The Metaverse is here, but only in its infancy. Many of us may think of the Metaverse as that virtual world we’ll one day...
New dialogues event launches: The Maggs on Media Breakfast Show
Show up, meet up and pick up all the latest views and ideas at the first in a regular new dialogues series on pertinent...
8000 Celebrate spring at the Discovery Jacaranda FM spring walk
On Saturday 14 September, just under 8000 participants celebrated the start of the season at the 8th annual Discovery Jacaranda FM Spring Walk. The...
More money should be invested in African mobile – MMA SA workshop’s key message
While mobile has been around for more than a decade, it’s only now being included as part of the broader communications strategy and not...
Avatar Launches New Campaign For BCX Amidst National Lockdown.
The campaign, dubbed Great innovation thrives in difficult times, reminds South Africans of the importance of staying resilient during tough times. The PR-driven campaign...
Storytelling vital to the digital-centric approach brands are taking in the Covid-19 era…
“Tell me the facts, and I’ll learn. Tell me the truth, and I’ll believe. But tell me a story, and it will live in...
Tube Packaging a division of Quickslit
A different way to package your products. Quick Slit, a company that is celebrating being in business for more than 40 years. Known for...
AutoReach: Hotting up to hit the road
Re-invention is the key to business success. It requires the evolution of years of expertise within an ever-changing market to compete for a potential...
Beyond the funnel: prompting customers to switch with emotional and rational messages tailored to...
Most marketers are familiar with the concept of the marketing funnel: customers enter at the top when they become aware of a brand or...