SA shoppers are online. Retailers need to meet them with an exceptional experience
Consumers are embracing the e-commerce experience in growing numbers and corporate South Africa is taking serious notice, according to Geoff Hardy, Head of Digital,...
It’s the end of the world as we know it (and I feel fine)
This iconic song from the American rock group, R.E.M. so aptly depicts the global upheaval we are currently experiencing. The Covid-19 pandemic has unquestionably...
The cookie-pocalypse: Viewing the glass half full
Almost every company use cookies in their digital marketing. But with third party cookies set to crumble over the coming months - and Google...
Global brands question media transparency in Africa
In early 2017, P&G's chief brand officer, Marc Pritchard, delivered what was billed by Marketing Week as 'the most important speech in marketing.' He...
Zoho One: The tech behind Quicket, Africa’s largest ticketing platform
Zoho Corporation's customer, Quicket, following its Zoho One deployment, has achieved growth-driving benefits that include improved back-office efficiency, business process automation, and lightning-quick customer...
First Group of Top Marketers Announced For The One Show 2021 CMO Pencil Award...
The One Club for Creativity announced the first group of leading global brand marketers who will serve on the jury for The One Show’s...
The Marketing Achievement Awards Announces Finalists for Marketer of the Year Award 2020/21
The Marketing Achievement Awards (MAAs) is excited to announce the finalists for the 2020/21 Marketer of the Year Award. This accolade celebrates those marketers...
Break out of the inbox with smart brand messaging
In the digital era, it's never been more difficult for brands to break through the deluge of information and penetrate consumer’s ever decreasing attention...
Hot reception for Castle Lite’s Cold Tracker
Sometimes delivering great results for a client demands that an agency takes a proactive stance and puts an opportunity to innovate on the table....
Primedia Outdoor celebrates Valentine’s Day once again with their outstanding #PrimediaBigLove campaign
For the third consecutive year, Primedia Outdoor celebrated Valentine’s day in the most extraordinary way with their renowned #PrimediaBigLove campaign. The campaign invites the...