NAB-ROOTS-Understanding South African buyers
ROOTS is research commissioned by Caxton Printers & Publishers and conducted by TNS Research Surveys. It is aimed at assisting marketers in understanding South...
Blue Ribbon-Record entries for sticker campaign
Blue Ribbon chose print and interactive promotional mediums for its campaign, which has surpassed expectations. Blue Ribbon bread’s 'Hall of Fame'...
Z-Card gets ‘clinical’
Biatain, a company specialising in wound dressing products, selected a custom-made pocket-sized PocketMedia Z-Card as the medium to distribute a Coloplast sample, product information...
Pyrotec PackMedia-Join the mess
Messy in retail outlets, if an American survey is to be believed, will soon catch on in South Africa. However, the risk of losing...
Nine Mile Media Samples make sales – survey shows
When the medium used to promote a product /brand is the product / brand itself. Sampling of products to entice consumers to purchase more...
Absa appoints new Head of Marketing, Africa
Absa Group has appointed Sizakele Marutlulle as Head of Marketing for Africa She has held a number of senior strategic roles, both in Africa...
MediaMark Providing an integrated multi-channel future
An umbrella company offering advertisers and marketers integrated multichannel solutions has made its foray into the industry by combining four entities – two established...
Z-Card goes to Turkey
Z-Card’s Bottle Hang product is making great in-roads internationally. It’s most recent for client Komili Oil is ‘hanging’ in Turkey. Turkish-based...
