What’s up in the world of Digital OOH in SA?
The South African OOH (out of home) industry never ceases to amaze me with the incredible growth of media types, and its concomitant innovation....
Technology meets art: Drones take entertainment to new levels
Drone technology has made considerable advances since the last Mediatech Africa in 2017. According to Mediatech trade show director, Simon Robinson, drone technology is...
Digital and Audiovisual Content Hub launched in Johannesburg’s Tshimologong Precinct
Tshimologong Digital Innovation Precinct, founded by Wits University has today launched a Digital Content Hub, an incubator of innovative and creative audio-visual content, in...
AI is the inspiration for a new frontier in creativity
OPINION
In the past decade, marketing has increasingly become obsessed with efficiency and optimisation as the digital era added new dimensions of performance tracking, conversion...
The Play Your Part Awards 2021 open entries for Innovator of the Year award
Innovation has been dubbed the "engine of growth and development" globally and for many countries that are working to remain competitive, improving innovation and...
How mobile technology is driving strong retail sales in brick and mortar stores
Retail sector investment into mobile apps and platforms has been accelerated by the global pandemic.
There can be no doubt that the next era of...
Imajinn – AR
BRINGING YOUR CAMPAIGN TO LIFE – LITERALLY ‘Seeing is believing’– the old adage goes. If you need someone to believe something, the chances are...
IT’S TIME – to escape to planet rAge
Get ready - it’s time to descend on rAge 2022 at the Gallagher Convention Centre this December for three fun-filled days of gaming, tech, gadgets and...
South Africa’s smart packaging: retailers are smart, are you?
According to a recent American survey, 90% of retailers will implement buy online, pickup in store by 2021, and South Africa’s ‘click and collect’ capability...
ONE DAY TO GO: Till Mediatech Africa Opens its Doors
The tech deployed by the media and entertainment industry is profoundly progressive with a significant degree of development in motion since the last Mediatech...