Why Shoppa Shows induce trial and drive sales
Since relaunching its popular Shoppa Show™ platform in 2018, ProActive™ has recommitted itself to driving real-time engagement among consumers, particularly those within the LSM...
(JAIVA)! Get down and do the BHIBO – this September with the annual ultimate...
TRACE, the first destination for the latest urban and afro-urban celebrity news, music, lifestyle, entertainment and culture, will be throwing the ultimate street bash...
Cadbury launch 5Star Chocolate Bar
Obey your mouth and you shall be set Freeeee! #GimmeSStar Introducing South Africa's newest chocolate bar, Cadbury 5Star. Released with a cool television commercial...
Primedia – UMA and Matchworld interactive dome
Unlimited Mall Active (UMA) and Matchworld, both Primedia subsidiaries, collaborated to conceptualise and execute the Samsung Galaxy Pocket entry-level smartphone interactive promotion. ...
DIVE INTO THE METAVERSE AT RAGE
Over the past twenty years rAge has become the place for those in the know to get the latest on all things gaming, tech...
Cell C offers Double Data through new all-in-one bundles
Since their launch back in 2019, Cell C’s All-In-One bundles have provided Cell C customers with fantastic value for money, and saw great success,...
BAM – ‘BAMTIVATION’
Brand activation seems to have become a buzz word in the marketing industry with many companies and agencies offering ‘brand activation’ in their profiles....
Rapid Blue Digital – Augmented Reality for Telkom’s activation
Rapid Blue Digital (RBD), part of television production house Rapid Blue, conceptualised, designed and developed the Telkom Convergence Augmented Reality (AR) Project for Mediacom....
Rage festival 2019 officially kicked off with an epic night at the sound factory...
Thousands of revelers partied across four stages and music areas to artists like Timo ODV, Shane Eagle, Sliqu and DJ Invizable, Junior Da Rocka...
ProActive’s Permanent Brand Ambassadors a win for Brands
In an age where social media and advertising clutter creates excessive noise within the marketing sphere, consumers still seek face to face interaction when...