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Future-proofing a singular Absa brand across diverse African operations

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Absa will share marketing insights into what it takes to build a single brand across the African continent at the annual Marketing Achievement Awards...
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FCB Joburg and the Coke PHONETIC CAN introduces South Africa to South Africa

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It’s been 25 years since apartheid was dismantled. South Africa now recognises 11 official languages. But the truth is, South Africans still can’t say...
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Global Out of Home Media ‘goes green’ with solar site in Cameroon

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Global Out of Home Media has launched a number of initiatives in its drive toward reducing its carbon footprint and supporting its environmentally-responsible stance. ...
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Ads24’s Food for Thought: Robots vs humans, the future is now

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Now in its third year, Ads24’s Food for Thought is coming into its own as a notable annual opportunity to flip perceptions, fire-up synapses...
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Visual Effects – the impact on advertising and film making

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VFX: An Art Form that Films Rely on for their Existence Special and visual effects have been part and parcel of movie making since the dawn...
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Flow Communications joins the world’s largest global independent agency network

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Flow Communications has joined thenetworkone, the world’s largest and fastest-growing network of respected independent creative, media, public relations (PR) and marketing agencies. Joining thenetworkone...
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1st for Women launches new campaign – ‘We’ve Got You Covered’

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SA women encouraged to get out there – they’ve got this. Today, women have got more going for them than ever before and all fingers...
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Thought leadership piece: Up, Close and Very Personalised

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By Refilwe Maluleke, Managing Director at Yellowwood In the film “Field of Dreams” an out-of-luck farmer played by Kevin Costner sees a vision for a...
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First ACA Future Ballers event a resounding success

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There is a myth about age discrimination in advertising. Some say that while ‘ageism’ exists in all industries, in advertising it appears to be...
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Phygital: 6 Ways to Adapt or Die

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Innovative phygital business models, where bricks and mortar and digital seamlessly integrate, are popping up across the globe. But the best phygital experiences still...
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