Finding our new comfort zone in disruptive marketing
If you think that ‘disruptive marketing’ is just another jazzy phrase designed to sell new marketing products and is something that you, as a...
Managing Your Personal Brand
Statistic show that, in South Africa, Social media is an effective way to build your brand. According to the World Wide Worx report from...
Vega Game Jam 2018 puts aspiring young game developers to the test
Students skilled in everything from animation and design to web development at Vega, a brand of The Independent Institute of Education (The IIE), are...
The Importance of Media Training
A media interview is a fantastic opportunity for your organisation’s spokespeople to position themselves as thought leaders, subject matter experts and to create positive...
ProActive™ Campaign drives positive engagement for Halls
Being in the right place at the right time forms the cornerstone for the kind of experiential marketing strategy that ensures campaign success. This...
#Makesasafe with Namola and DialDirect insurance
According to Statistics South Africa’s Victims of Crime Survey, 1.2 million South African households experienced 1.5 million crime incidents in 2016/17. Most of these victims...
Facebook harnesses AR, VR for new era of connectedness
Major announcements made at Facebook's recent annual developer conference, F8, are ushering in a new era of rich online social engagement.
Set against the...
The Tiger Brand Foundation takes meals to its beneficiaries during lockdown
Earlier this month the Tiger Brands Foundation distributed thousands of food hampers in communities where their beneficiary schools are located throughout the country.
“This is...
16 tips for developing a strong business strategy
Whether you’re leading a business or a business unit, or working as a freelancer, mastering business strategy is key to your success. And the...
Why you need social commerce
Shopping has always been a social activity. Just two years ago, you would find people discussing the good and bad about their recent purchases...
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