Thumbs Up for Unilever, Diageo, Samsung and eBay From Hellocomputer
“Unilever, Diageo, Samsung and eBay deserve a big thumbs up for publicly committing to help combat fraud in the digital ecosystem, create better experiences...
Halls brings your moments to life to OWN the city streets
Over the last few weeks, Halls has partnered with South Africa’s hottest street artists who have been busy adding vibrant colour and creativity to...
2018 Kasi Star Brands: Who will emerge as South Africa’s most loved brands?
South Africa’s leading market research company, Ask Afrika, has announced the official date for this year’s Kasi Star Brands Awards - the company’s annual...
South Africa’s smart packaging: retailers are smart, are you?
According to a recent American survey, 90% of retailers will implement buy online, pickup in store by 2021, and South Africa’s ‘click and collect’ capability...
More money should be invested in African mobile – MMA SA workshop’s key message
While mobile has been around for more than a decade, it’s only now being included as part of the broader communications strategy and not...
Will South Africans catch Soccer World Cup fever?
With just more than a week to go before the kick-off of the Soccer World Cup, how many South Africans are planning to watch...
Ask Afrika releases new, fresh TGI data set to market
Last week, 24 May 2018, TGI, the global standard for single-source surveys and lead benchmark for brand and media strategy in SA, released their new...
Call for papers for the 19th PAMRO All Africa Media Research Conference
The 19th PAMRO All Africa Media Research Conference will take place from 26 – 28 August 2018 at the Radisson Blu Hotel in Lagos, Nigeria....
SPARK media stats for Freedom Day
Just as a matter of interest with Freedom day coming up. Here are some marketing stats that may help you from SPARK media...
The winning brands in 2018 will get their competitive edge from memorable customer experiences
By Rachel Thompson, Insights Director at GfK South Africa
Consumers around the world are putting more value on experiences than they do on possessions, and...
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