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Unilever – Three South Africans short-listed for Axe ‘Space Activation’

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Unilever is going into space for its new Axe brand activation, and a South African will be part of this ‘spaced out’ activation. ...

AutoReach: Hotting up to hit the road

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Re-invention is the key to business success. It requires the evolution of years of expertise within an ever-changing market to compete for a potential...

PocketMedia® – promotes BSH in Turkey

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Z-CARD® Turkey has produced the Popup Cube, the company’s latest innovation, for BSH Home Appliances Corporation, one of Turkey’s furniture companies. ...

AMASA – challenges readership figures

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The AMASA (Advertising Media Association of South Africa) free presentation tomorrow (06 March) to be held in Sandton features a presentation on penetration of...

PharmaChoice – using educational incentives

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PharmaChoice is encouraging parents to purchase its products by offering bursaries as a purchasing incentive. Education prospective As part of...

Times Media – Amorphous launches Hudlr

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Hudlr, a data visualisation tool provides businesses with detailed demographics in any location around South Africa has been developed by Amorphous, a Times Media...

Billads – Mobi campaign drives mothers online

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Billads uptake is on the up, and Adcock Ingram is using this forum for awareness of its unique supplements. Awareness and...

Mediamark launches creative division

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Mediamark has launched an in-house creative division called Lab 42. Pooling resources Mediamark has launched Lab 42 – an initiative to...

Checkers – ‘Celebrity Marketing’

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It’s no secret that ‘celebrities sell’. People remember campaigns and brands involving celebrities. A celebrity/brand association can go a long way to a campaigns...

NAB-ROOTS-Understanding South African buyers

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ROOTS is research commissioned by Caxton Printers & Publishers and conducted by TNS Research Surveys. It is aimed at assisting marketers in understanding South...
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