Jacaranda FM scoops 13 nominations at 2019 Liberty Radio Awards
Jacaranda FM has scooped 13 nominations in the Liberty Radio Awards 2019, which celebrates the best of the best that South African radio has...
What makes serious games seriously good?
The term “serious game” may well read as an oxymoron – isn’t a game by its very nature meant to be fun and playful...
SA shoppers are online. Retailers need to meet them with an exceptional experience
Consumers are embracing the e-commerce experience in growing numbers and corporate South Africa is taking serious notice, according to Geoff Hardy, Head of Digital,...
The One Club Announces Diverse Jury From 38 Countries For Young Guns 19
Jury includes “Top Gun: Maverick” director Joseph Kosinski
and director and artist Floria Sigismondi.
The One Club for Creativity, the world's foremost non-profit organization recognizing creative...
The Resurgence of Single Source Data
After a few years of relying on individual media currencies provided by separate media owners because of the lack of an independent products and...
CX is just the tip of the competitive spear
Following the successful introduction of a reinvigorated brand at the recent CEM Africa Summit in Cape Town, Immersion Group’s bold new vision of creating...
Once Upon a Time Storytelling in Advertising 2018
“Marketing is no longer about the stuff that you make, but about the stories you tell.” Seth Godin
Stories are not just nice to...
Behind the Walled Gardens
Over the Easter period, I was fortunate enough to travel and see my 95 year old granny in the beautiful county of Sussex. Only...
The Nedbank IMC Conference 2020 goes virtual
Marketing works. More than ever. Work it.
It has been decided that the formerly sold-out Nedbank IMC 2020 will go virtual on 24 July. The...
The Nedbank IMC puts spotlight on scarce skills through bursary programme
Themed, “Marketing. The Movie.” and taking place on the 29 July 2021, the Nedbank IMC is again offering bursaries to young South Africans. With...