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rAge-Expo-3

IT’S TIME – to escape to planet rAge

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Get ready - it’s time to descend on rAge 2022 at the Gallagher Convention Centre this December for three fun-filled days of gaming, tech, gadgets and...
Isabel-Smit-Implementation-Planner-at-The-MediaShop

The Metaverse: Advertising and the future of marketing

The Metaverse is here, but only in its infancy. Many of us may think of the Metaverse as that virtual world we’ll one day...
EffieSA_Ticket-Sales_1200x675

Book your Effie Awards 2022 events tickets now

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Tickets for the 2022 Effie Awards events are now on sale and the  Association for Communication and Advertising (ACA) and Effie South Africa encourage...
Gen-Z-is-your-future-customer-Here’s-how-to-engage-with-them-now

Gen Z is your future customer. Here’s how to engage with them now

Gen Z is the generation after Millennials, born between 1997 and 2010. They have grown up with social media and on-demand entertainment and their...
4-key-elements-to-ace-influencer-marketing

4 Key Elements to Ace Influencer Marketing

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The progression of influencer marketing from tactical to essential makes having the right tools at your disposal that much more important. Recent years have seen...
5FM_weekend_lineup

Exciting new weekend breakfast show as 5FM finds rhythm and continues growth

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5FM has announced some exciting changes to its presenter line-up for 2022. The station refreshed its line-up with a major shake-up last year, one that...
Wynand Smit, CEO of INOVO

Customer. Customer. Customer. The mantra for 2022 success

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In a world defined by inconsistency and uncertainty, customer service remains a consistent certainty, says Wynand Smit, CEO of INOVO The Salesforce State of the...
The-best-of-both-worlds-how-to-get-the-most-from-inhouse-and-external-digital-skills

The best of both worlds how to get the most from inhouse and external...

With advertisers, particularly retailers, allocating a larger share of their ad spending to digital channels, many are debating how they can best access the...
Glenn-Gillis-Sea-Monster-CEO

What makes serious games seriously good?

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The term “serious game” may well read as an oxymoron – isn’t a game by its very nature meant to be fun and playful...
The-MediaShop-Trends-for-22

The MediaShop shares predictions for 2022

The latest South African economic outlook set for 2022 ranks a few key influencing factors for the year including loadshedding, municipal coalitions, lockdown restrictions and...
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