ADC 98th Annual Awards names jury chairs for 10 disciplines
NEW YORK - A gender-balanced group of top creative leaders have been named to serve as jury chairs for 10 disciplines of the ADC 98th...
RocoMamas: #EatingIsBelieving – Outdoor
RocoMamas, famous for its smashburgers, launched combos to diversify its offering, as the brand continues to grow and has recently surpassed 80 restaurants in...
Digital disruption in the PR and communications landscape
Data and platforms bring new opportunities to expand PR
By Dominique Pienaar, CEO of DUO Marketing + Communications
Digital disruption in the Public Relations and communications...
Penquin and Spitfire Inbound trump at New Generation Awards
Spitfire Inbound, Penquin and their clients have received a Gold and four Silver accolades at this year’s 2018 New Generation Social & Digital Media...
PMG’s continued association with the APEX Awards
Provantage Media Group is proud to have partnered with the prestigious APEX awards hosted the by the Association for Communication and Advertising yet again...
Utilising technology for better research
Advances in technology and computing power make it possible to fuse multiple research surveys. Essentially there is no more need for outdated brand diaries...
Facebook Journeys takes customers from engagement to conversion
Attending F8 2018, Facebook's annual developer conference, offered marketers and builders a glimpse into the next evolution of the social media giant, both on...
Finding meaning in a world of strange words in business
By Avukile Mabombo
The business world is awash with words that are charged with energy but perhaps lacking in substance. In theory, every brand manager...
The Cadbury Martians Meet Augmented Reality in New Campaign
The Cadbury Martians are back and they bring with four new Cadbury slabs, new collectible Martians figurines and an exciting Augmented Reality (AR) APP.
Consumers...
The Importance of Media Training
A media interview is a fantastic opportunity for your organisation’s spokespeople to position themselves as thought leaders, subject matter experts and to create positive...