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Increase in mall foot traffic drives consumer-brand engagement

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While mall occupancy levels and foot traffic have decreased in some malls, other malls have experienced excellent growth over the six months to December....

Primedia’s TLC – Hair and beauty salons new ad platform

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Primedia’s TLC now offers advertisers space in hair and beauty salons. TLC has launched the first stage of its salon media...

Provantage – transit TV launched

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Out of Home agency Provantage has announced the launch of Transit Television, or Transit.TV. Almost 7-million viewers Transit.TV is a...

OHMSA membership grows

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OHMSA – Out Of Home Media South Africa’s – drive to attract new members seems to be working. Media owner Design...

OHMSA – New member for OHMSA

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OHMSA membership grows with addition of Sizwe. Billboard company Sizwe Consulting, which recently entered the out-of-home arena, is the latest company...

TO JOIN OHMSA OR NOT: an infiltrators point of view by Sonnet Swanepoel,...

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The following first appeared in the OHMSA May 2012 Newsletter which was disseminated on 01 June. Our acknowledgements to the Association and Sonnet Swanepoel. ...

Golf Ads™ launches Tag Heuer’s Connected 45

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There’s no doubt that the golfing environment provides unique marketing opportunities for brands. Golf Ads™ provides an audience of 500 000 consumers who are...

ComutaNet reaches AFCON fans

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ComutaNet is flighting the AFCON Games for commuters waiting at ranks. ComutaNet, in conjunction with the SABC, is flighting live AFCON...
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Golf Ads™ implements campaign for Garmin Approach S60

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Golf Ads™ recently implemented a campaign for the launch of the new Garmin golf watch – the Approach S60 - making innovative use of...

Commuter and Rank TV – Location based advertising for Nando’s

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Nando’s combined Commuter and Rank TV to target commuter market. Combined for effectiveness Taking advantage of the new alliance between commuter...
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