Gen Z is your future customer. Here’s how to engage with them now
Gen Z is the generation after Millennials, born between 1997 and 2010. They have grown up with social media and on-demand entertainment and their...
Hope is a real factor in treatment
International expert explores the biology of hope
To celebrate Reach For A Dream 7th Annual Slipper Day fundraiser
For the first time in its 30-year history,...
A blog about a blog
Yvette Gengan, Digital Media Manager at The MediaShop.
If you are anything like me then blogging is no Friday night 'Netflix and chill' for you...
Stop Looking for Funding and Start Looking for Clients – York Zucchi’s Advice to...
Starting up a new business venture is as stressful as it is exciting. Especially in a country where it is estimated that only 37%...
Book your Effie Awards 2022 events tickets now
Tickets for the 2022 Effie Awards events are now on sale and the Association for Communication and Advertising (ACA) and Effie South Africa encourage...
5 ways to write an engaging value proposition for your website
When it comes to selling newspapers, persuasive and relevant "above-the-fold" content has always been a necessity. The top half of the newspaper—the only part...
The state of social media in South Africa
Richard Lord, Media & Operations Director at media agency Meta Media, says that 2020 proved to be a tumultuous year for advertising. Overnight, budgets...
2018 Kasi Star Brands: Who will emerge as South Africa’s most loved brands?
South Africa’s leading market research company, Ask Afrika, has announced the official date for this year’s Kasi Star Brands Awards - the company’s annual...
The Event Safety Council remains committed to creating a safe environment for events across...
Although the advent of the COVID-19 pandemic brought the live events industry to a virtual standstill, the past 15 months have been busier than...
Don’t give up
Growing up I used to go to hospital twice a month on a Friday for epilepsy treatment at the young age of six. My...