The Pandemic’s Impact On Transformation For Better Or Worse?
So you’ve heard of Clubhouse but you aren’t entirely sure what it is or, more importantly, if it’s worth taking note of? This snapshot...
Ad becomes a real-life dish in Soweto
Budget Insurance partners with Kota King to launch the Budget Kota
When Thabo, the self-proclaimed kota king with advanced, titantic-kota eating skills, graced our screens...
Effie dialogue series returns with an expanded programme featuring four thought-provoking panels
Effie South Africa is expanding its dialogue series in 2023 with four thought-provoking panels focusing on marketing effectiveness. Led by individuals drawn from the...
Penquin and Spitfire Inbound trump at New Generation Awards
Spitfire Inbound, Penquin and their clients have received a Gold and four Silver accolades at this year’s 2018 New Generation Social & Digital Media...
Leadership changes and updates from the Marketing Association of South Africa (MASA)
MASA closed off another impactful year at its recent thirteenth Annual General Meeting, detailing important contributions to the marketing profession and industry. These include...
Spitfire launches Spitfire Inbound Academy
Spitfire has launched the first in-bound academy for HubSpot in South Africa. The academy, facilitated by Nicole Sengers, HubSpot Certified Trainer and her team,...
The Nedbank IMC 2020 virtual conference gains traction
With less than a month until the virtual Nedbank IMC 2020, the organisers of the marketing event are excited about the take-up of the...
5 ways to write an engaging value proposition for your website
When it comes to selling newspapers, persuasive and relevant "above-the-fold" content has always been a necessity. The top half of the newspaper—the only part...
Judges announced for very first Effie Awards South Africa
The Association for Communication and Advertising (ACA) and Effie Awards South Africa are pleased to announce that the jury for the 2021 Effie Awards...
When content and commerce collide
In February 2021, a UK-based frozen dessert brand – Little Moons – experienced a 700% increase in sales – during winter. The reason? TikTok....
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